Save money on premium VPNs
Influencers and advertisements for VPNs commonly tell you to save by "buying now to get X percent off with Y months free". The offer seems generous at first but the fomo sell falls apart when you realize there always seems to be one running, so where can you get real savings? for us there are two ways to go that we'll explain below, with both having pros and cons.
Savings at the point of purchase
The first way to save is the most straightforward and the easiest to understand, that is App/Software marketplaces. In essence VPN (and other tech) companies partner with marketplaces to get their product in-front of tech forward users in their target demographic, this approach reduces user acquisition cost (e.g. ad-spend and influencers) letting services pass on the savings to you, marketplaces I've found deals on;

Pros -:

▸ Pricing is clear up-front.

▸ Sometimes has subscription durations that are not available going direct.

▸ Personal information airgap if activation is via code. (VPN provider only sees your activation code)

▸ Reviews often give you a heads up on any service quirks.

Cons -:

▸ Sometimes the pricing is similar to going direct.

▸ Bound by marketplace refund policies rather than any provider money back guarantee. (if they have one)

▸ Fewer (and often lesser known) providers available.

Savings after purchase
The second way to save is Cashback (sometimes known as a rebate or partial refund) through a cashback site, it's less straightforward for reasons we'll get into but pretty much as the name implies, you buy the product and a while later you get cash back. It works in the same way Influencers get paid, you click a special link to go to a site which then reports back once you make a purchase, this will then show as tracked in your cashback account and assuming all outlined terms were met, you'll wait for the money to be marked payable and withdraw.

That sounds simple right, so where's the catch? Here's what you should keep in mind;
Tracking issues
▸ We recommend making your purchase in a clean extension free browser like Chrome Canary.
▸ Tracking can sometimes take a few days, leaving you in a will-it won't-it state of limbo giving you something else to remember.
▸ We suggest buying from a provider with a money-back guarantee, that way if tracking fails, you're still protected.
Unclear terms
▸ Some providers will exclude certain subscriptions from eligibility.
▸ Some will specify payouts can only be made via a specific method.
▸ Cashback sites generally state no use of non Cashback site listed discount codes, it is generally accepted you should leave any default code applied to reduce your liability if the merchant for whatever reason declines the cashback (see payouts below).
Availability / Differences
▸ Cashback sites may not be available in your country as they are in general currency specific.
▸ VPN providers available on sites are not consistent worldwide.
▸ Cashback is usually not paid on taxes, not a problem for people in Jersey or Montana with no sales tax but this needs to be factored in when calculating your savings.
▸ Cashback % changes often, meaning you might have to wait for optimum savings.
Payouts
▸ As mentioned under unclear terms, some providers may payouts may only be made to a specific method e.g. direct deposit.
▸ Most cashback sites take a while to pay out, you'll likely be waiting between 1-6 months for your payment to come through. (check per merchant reviews if available)
▸ There is no guarantee you'll be paid - if you do everything by the book you should be, but unlike taking the savings up front you're at the whim of the merchant. (again, check reviews)
Site fees
▸ Sites generally charge a fee for using their services / to get better rates, in general these are not charged up front but come out of your cashback balance meaning it’s essentially free to you.
If you take onboard what's said above and have some patience you should be good to go, with cashback rates often exceeding 70% and occasionally 100%, you could essentially find yourself with a premium VPN for free while the VPN company gets +1 subscriber and revenue on their balance sheet, neat.
The Sites
Cashback Site 🇺🇸 🇬🇧 🇨🇦 🇩🇪 🇪🇸 🇮🇹 🇫🇷
TopCashBack ➡️ ➡️ ➡️ ➡️ ➡️ ➡️ ➡️
Rakuten ➡️ ➡️ ➡️ ➡️ ➡️ ✖️ ✖️
Quidco ✖️ ➡️ ✖️ ✖️ ✖️ ✖️ ✖️
GreatCanadianRebates ✖️ ✖️ ➡️ ✖️ ✖️ ✖️ ✖️
✅ Takes you to site (via affiliate link if available) and should display any sign-up incentives £$€ (which also support us at no cost to you).
➡️ Takes you to VPN search on said site, allowing you to see availability prior to sign-up.

📋 Always remember to read site / provider terms.
Country not in the table? We'd recommend the point of purchase option or checking for a local site, remember to check that your desired cashout method is supported by your selected site / provider terms.
🇺🇳 United Nations